NEW INC'S Salome Asega on Incubating Tomorrow's Art x Tech Superstars
Sign up for this week’s live conversation with NEW INC's Salome Asega, a trailblazer at the intersection of art and technology.

Artwrld editor-at-large Andrew Goldstein will be hosting a live conversation with NEW INC director Salome Asega via Zoom this Thursday, February 13th, at 12:00 PM EST.
RSVP to attend the discussion and participate in the audience Q&A at the end.
About the Conversation
With AI, blockchain, and augmented reality gradually but inexorably changing the nature of creative work, there has probably never been a time when planning one’s artistic career path has been more fraught with uncertainty.
In a tough art market, old strategies are starting to look shopworn. Novel approaches are emerging, from reimagining the studio as a startup, as Holly Herndon and Mat Dryhurst have done with Spawning, to taking on venture capital as an alternative to working with galleries, as some top crypto artists are trying out.
Confronted with this garden of forking paths, what should an ambitious, tech-leveraging artist do if they want to be successful?
Enter Salome Asega.
As the head of NEW INC, the New Museum of Contemporary Art's art x tech incubator, Salome is dedicated to helping the next generation of creatives shape their concepts and career strategies in this very strange moment. And, at a time when certain Silicon Valley incubators have taken a rightward turn, NEW INC tackles its work with a decidedly New York City ethos, leveraging strategies of diversity, equity, and inclusion not only as humanistic touchstones but also competitive advantages in the cutthroat marketplace of culture and ideas.
If you want to see what the result of NEW INC’s approach looks like, consider that both Stephanie Dinkins and her Bina48 robot and the attention-hacking collective MSCHF were supercharged by the incubator.
So, what kind of future art world is Salome building toward at NEW INC, and why is New York City the natural place for it to take root?
This week, I am very pleased to talk to Salome about her fascinating, vital work.

Missed our live Artwrld conversation with Holly Herndon and Mat Dryhurst? Listen to the podcast version on Apple Podcasts or Spotify.
About Artwrld
Artwrld hosts live talks every week with leading artists, technologists, art professionals, and entrepreneurs about the opportunities and challenges at the vanguard of creativity.
More at: artwrld.com